With our strong knowledge of the customer and unbiased, cross-functional capabilities within organizations, PLAID is an ideal partner to ensure optimum stewardship of corporate and product/service brands.

Typical tasks could include:

- Testing & “disaster-check” of creative executions

- Management of organizational buy-in

o Facilitated management sessions
o Training sessions

- On-going market & competitive tracking

o Customer satisfaction studies
o Loss reviews

 

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